The retail giant Implements Purchase Limits on Pokémon TCG Products
As a notable development, Walmart has begun implementing strict limits on how many Pokémon trading card products customers can buy during one shopping trip. This policy officially takes effect as of early November, according to an internal announcement distributed to employees.
Tackling Reseller Problems
Although not formally announced by Walmart, numerous sources suggest this decision was prompted by a viral TikTok video that depicted a customer buying a massive amount of Pokémon card items at a checkout counter. The employee featured in the video received significant criticism for allowing the bulk transaction to go through.
Policy Details and Potential Loopholes
The new restriction states that shoppers may only buy a maximum of five trading card boxes or packs per store visit. Yet, the language has sparked debate due to its vagueness. What exactly counts as a "box" remains unclear, and if someone could buy five premium Elite Trainer Boxes is uncertain.
Additionally, because the restriction is tied to each visit, theoretically an eager reseller could return repeatedly—purchasing the maximum each time—to accumulate large quantities throughout the day.
The Scalping Phenomenon
To most players, such efforts might seem over the top, yet for resellers, it's common behavior. In recent years, scalpers have greatly contributed to frequent stockouts of Pokémon cards, driven by the TCG's growing fame.
Certain buyers seek to sell unopened products for a profit, whereas some search for valuable pulls that can fetch sky-high values. As an example, a specific Mega Evolution card from the latest set is currently selling at prices exceeding eight hundred dollars on various platforms.
Upcoming Releases
This policy change coincides with the imminent release of the Phantasmal Flames set, scheduled for November 14th. Early listings already show chase cards like the Mega Charizard X Ex listed for nearly $1,500, highlighting the ongoing demand and potential reseller attention.
With any luck, the retail limits will help reduce bulk purchases and improve availability for true fans and casual players as well.
